2014

SONIC® Launches Premium Chicken Sandwiches Classic and Limited-Time Asiago Caesar debut in advance of National Sandwich Day

OKLAHOMA CITY, Nov. 2, 2012 /PRNewswire/ -- With the growing popularity of chicken among diners, SONIC has introduced two new Premium Chicken Sandwiches to give guests the most bang for their cluck: a new, limited time Asiago Caesar Chicken Sandwich and an improved Classic Chicken Sandwich, both available in either grilled or crispy.

Both items represent a fresh flavor revival for SONIC's chicken sandwich offerings, incorporating premium and fresh ingredients that give customers a variety of flavors. Their debut on the SONIC menu comes in advance of National Sandwich Day on Saturday, Nov. 3.

"Chicken sandwiches are sometimes overlooked on menus and we wanted our new Premium Chicken Sandwiches to wake up the standard fare with a fresh flavor experience," said Chef Clas Petersson, vice president of research & development for SONIC. "The team has been perfecting the chicken sandwich for nearly a year and we are excited to introduce the new Asiago Caesar and Classic Chicken sandwiches that promise to make the chicken sandwich a SONIC menu destination."

SONIC's New Premium Chicken Sandwiches

  • The Asiago Caesar Chicken Sandwich takes your choice of grilled or crispy all-white meat chicken breast, tops it with sliced Asiago cheese, thick, hand-sliced tomatoes on SONIC's warm ciabatta bun with 10 grams of whole grain. The signature Caesar dressing on the sandwich is based on an aioli that Chef Petersson has been developing for the last 18 years.
  • The Classic Chicken Sandwich takes the same grilled or crispy all-white meat chicken breast, tops it with fresh lettuce, tomatoes, light mayo and serves it up between a warm whole-grain ciabatta bun. The grilled Classic Chicken provides customers a delicious entrée with only 450 calories.

Learn more about Chef Clas Petersson and SONIC's Premium Chicken Sandwiches at http://bit.ly/SONICPremiumChickenBTS

About SONIC Drive-In

SONIC®, America's Drive-In® (NASDAQ/NM: SONC) started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959. The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla. As the nation's largest chain of drive-in restaurants, SONIC has more than 3,500 drive-ins in 43 states coast to coast. Approximately 3 million customers eat at SONIC every day; and with more drink combinations than any other quick-service restaurant – 398,929 – SONIC is Your Ultimate Drink Stop®. For more information about Sonic Corp. and its subsidiaries, visit SONIC at SonicDriveIn.com. Through Limeades for Learning®, SONIC and its franchise partners have donated more than $2.5 million to public school classrooms in local communities across the country.

Contact:
Anita Strohm
816.423.6188
astrohm@crossroads.us

Related Link:
SONIC Drive-In

 

SOURCE SONIC Drive-In



RELATED LINKS
http://www.SonicDriveIn.com

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.