News from Operative A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

Latest

Jan 12, 2015, 14:23 ET Operative Partners with Ad-Juster to Automate Campaign Reconciliation

Operative, the global leader in advertising business management solutions for digital publishers, broadcasters and cable networks, today announced...


Dec 16, 2014, 09:30 ET Operative Appoints Rick Glickman as Chief Financial Officer

 Operative, the global leader in advertising business management solutions for digital publishers, broadcasters and cable networks, today...


Dec 09, 2014, 09:30 ET Operative Announces Global Partnership with Adslot

Operative, the global leader in advertising business management solutions for digital publishers, broadcasters and cable networks, today announced...


Nov 13, 2014, 12:11 ET Operative Launches Ad Trafficking Automation Tool to Help Digital Publishers Control Rising Costs in Ad Operations

 Operative, the global leader in advertising business management solutions for digital publishers, broadcasters and cable networks, has...


Feb 11, 2014, 09:00 ET Operative Brings Its Ad Operations Expertise to the Nordics with Talentum Sweden Deal

 Operative, the premier leader in advertising business management solutions, is proud to announce Talentum Sweden as one of its newest...


Dec 11, 2013, 09:00 ET Turner Broadcasting Selects Operative to Unify Ad Sales Technology Platforms

 Operative, the premier leader in advertising business management solutions, is proud to announce Turner Broadcasting System, Inc. as a new...


Nov 12, 2013, 09:00 ET Operative Selected to Speak at Dreamforce 2013

 Operative, the premier leader in advertising business management solutions, has been invited to speak at this year's Dreamforce Conference,...


Jul 22, 2013, 15:59 ET Operative & AdMonsters to Host Webcast Offering Not-to-Miss Tips for Achieving Scalability in Ad Operations

Operative and AdMonsters invite you to attend their free webcast, The Big Challenge of Ad Operations: Scale, to discuss how to turn scale problems...


Apr 16, 2013, 16:28 ET Operative to Lead Discussion on Ad Tech Industry Trends and Opportunities with Formation of Media Ad Sales Advisory Board

 Operative, the premier advertising business management company for impressions-based ad sales, will hold its first Global Customer Advisory...


Apr 21, 2008, 01:00 ET Operative Appoints Chief Technology Officer

NEW YORK, April 21 /PRNewswire/ -- Operative, a global advertising resource management (ARM) platform provider, today announced the appointment...


Apr 07, 2008, 01:00 ET NAVTEQ Selects Operative for Online and Mobile Advertising Inventory Management

NEW YORK, April 7, 2008 /PRNewswire/ -- Operative, a global advertising resource management (ARM) technology and services provider, today...


Oct 01, 2007, 01:00 ET Operative to Power Ad Operations for Fox Interactive Media

NEW YORK, Oct. 1 /PRNewswire/ -- Operative announced today that it has teamed with Fox Interactive Media (FIM) to integrate advertising...