News from operative A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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Apr 21, 2015, 10:00 ET Maturity of Premium Publishers' Ad Sales Operations Impacts Profitability

Operative, the global leader in advertising business management solutions for digital publishers, broadcasters and cable networks, and Digital...


Apr 08, 2014, 13:00 ET Operative Taps Cable Television Veteran Dave Villano to Lead as CTO

 Operative, the global leader in advertising business management solutions, is excited to announce that Dave Villano, former SVP of Enterprise...


Feb 11, 2014, 09:00 ET Operative Brings Its Ad Operations Expertise to the Nordics with Talentum Sweden Deal

 Operative, the premier leader in advertising business management solutions, is proud to announce Talentum Sweden as one of its newest...