News from strata A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

May 21, 2015, 09:30 ET

Survey: Industry Definition Of Online Video Ad "View" Insufficient For Product Recognition

 The advertising industry's definition of an online video "view" does not allow enough time for three-quarters of viewers to identify the brand...

Apr 23, 2015, 09:30 ET

STRATA And YuMe Partner To Deliver Automated Digital Video Opportunities To Augment Local TV Buying

 STRATA, the leader in media buying and selling software, announced today its partnership and integration with YuMe, Inc. (NYSE: YUME), a...

Apr 08, 2015, 06:45 ET

STRATA Geo-Engineering to Seek GSA, Expand Sales to Federal Agencies

 STRATA, Inc. (STRATA), a leading environmental, testing, inspection, and geotechnical engineering consulting firm, announced plans today to...

Apr 01, 2015, 08:50 ET

Strata Partners with Augment to Bring Augmented Reality to 3D Designers

 Strata, developers of the award-winning Strata Design 3D CX app for creative designers, today announced a partnership with Augment for their...

Feb 11, 2015, 09:30 ET

Ad Agencies Project Growth In 2015, According To STRATA Agency Survey

 Advertising agencies entered 2015 with optimism, expanded client budgets and big plans for growth, according to a new agency survey conducted...

Jan 13, 2015, 09:30 ET

STRATA's Programmatic Platform, ePort, Passes $4 Billion Worth Of Spot TV Transactions In 2014

 ePort, STRATA's electronic order delivery system for TV buyers and sellers, marked its biggest year ever processing over $4 billion in new TV...

Dec 10, 2014, 08:35 ET

Cook Children's Health Care System Selects Strata Decision As Complete Financial Platform

 Strata Decision Technology (Strata Decision), a pioneer and leader in the development of cloud-based financial analytics and performance tools...

Dec 03, 2014, 09:45 ET

Children's Hospitals And Clinics Of Minnesota Selects StrataJazz For Decision Support

 Strata Decision Technology (Strata Decision), a pioneer and leader in the development of cloud-based financial analytics and performance tools...

Nov 18, 2014, 09:10 ET

St. Elizabeth Healthcare Selects Strata Decision As Financial Platform

Strata Decision Technology (Strata Decision), a pioneer and leader in the development of cloud-based financial analytics and performance tools for...

Nov 13, 2014, 16:31 ET

CHRISTUS Health Extends Agreement With Strata Decision Technology

 Strata Decision Technology (Strata Decision), a pioneer and leader in the development of cloud-based financial analytics and performance tools...

Nov 11, 2014, 09:30 ET
Which Social Media are you most likely to use in your client campaigns?

STRATA Survey Finds Programmatic Buying Continues To Gain Agency Trust

A new advertising agency survey indicates a growing percentage of advertising agencies are putting their trust in programmatic buying, as...

Nov 04, 2014, 09:30 ET

STRATA Partners with Programmatic Direct Platform iSocket

 Advertising agencies will soon be able to purchase premium, guaranteed inventory programmatically through a new partnership between leading...

Oct 30, 2014, 21:55 ET

Strata Decision Technology is Named Winner of 13th Annual Chicago Innovation Award

Strata Decision Technology (Strata Decision) has been named one of the winners of the 13th annual Chicago Innovation Awards. The Company's...

Oct 21, 2014, 21:00 ET

Strata Decision Launches First Cloud-Based Application Designed To Reduce Healthcare Costs

From the floor of the 2014 Strata Decision Summit, Strata Decision Technology (Strata Decision), a pioneer and leader in the development of...

Oct 21, 2014, 21:00 ET

Strata Decision Summit Brings Healthcare Leaders Together To 'Bend The Cost Curve'

 Strata Decision Technology (Strata Decision) today announced the start of the 2014 Strata Decision Summit, hosting over 400 attendees from the...

Oct 14, 2014, 13:11 ET
Governor Pat McCrory with Cathy Wilhelm, Strata Solar CAO and Markus Wilhelm, Strata Solar CEO

Strata Solar celebrates $1 billion of investment in North Carolina

 Strata Solar, one of America's leading turnkey solar providers, has recently surpassed the $ 1 Billion dollar mark in project investment in...

Oct 08, 2014, 10:42 ET

University of Virginia Health System Selects Strata Decision For Cost Accounting

Strata Decision Technology (Strata Decision), a pioneer and leader in the development of innovative software tools for financial analytics,...

Sep 24, 2014, 13:30 ET

Schletter and Strata Solar donating $100,000 each to a solar non-profit

 Schletter, a leading producer of solar mounting systems, metal fabrication production, and a supplier of engineering services, has donated...

Sep 16, 2014, 09:30 ET
Which ad avenues are your political clients using the most to deliver messages? (PRNewsFoto/STRATA)

STRATA Survey: 85% Of Political Agencies Plan To Use Programmatic Buying To Execute Political Ad Buys

 Programmatic buying is dominating political ad spending this year as 85% of agencies plan to use programmatic for their media buying efforts....

Aug 26, 2014, 09:30 ET

STRATA Survey: Ad Agencies' Interest In Digital Video Jumps 45% From A Year Ago

A recent survey of media buying agencies found that 45% of those polled are more interested in digital/online video than they were a year ago,...