News from TRUSTe A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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19 Apr, 2017, 08:00 ET TRUSTe Expands Industry Leading Data Privacy Management Platform With New Enterprise Application Integration Options

TRUSTe today announced the expansion of its industry leading Data Privacy Management Platform (TRUSTe Platform) with the addition of enterprise...


09 Nov, 2016, 06:00 ET 9 in 10 Companies Have Started to Address Massive Changes Mandated by New EU Privacy Law

Results from the IAPP / TRUSTe GDPR Privacy Benchmarking Study provide insight into how companies are preparing for the sweeping changes to privacy...


15 Sep, 2016, 09:00 ET TRUSTe Launches Data Inventory 2.0 Powered By TRUSTe Technology Platform

 TRUSTe announced today at the Privacy.Security.Risk Conference the availability of Data Inventory 2.0 to help businesses prepare to meet...


08 Sep, 2016, 06:00 ET TRUSTe Assessment Manager Passes 1,000 Company Milestone; Version 3.0 of Award Winning Privacy Solution Released

 TRUSTe announced today that more than 1,000 companies are now using their award winning Assessment Manager solution to assess and manage...


16 Aug, 2016, 13:00 ET Over 500 Companies Working with TRUSTe to Comply with EU-U.S. Privacy Shield

 TRUSTe announced today that it is working with over 500 companies to assess and verify compliance with the new requirements for the EU-U.S....


01 Aug, 2016, 09:00 ET Leading Chief Privacy Officer Hilary Wandall Joins TRUSTe as Demand Escalates for Global Privacy and Data Protection Solutions

 TRUSTe, the leading Data Privacy Management company, announced today that Hilary Wandall, Associate Vice President, Compliance and Chief...


12 Jul, 2016, 14:44 ET Privacy Shield Formally Adopted Offering New Compliance Framework for EU to U.S. Transatlantic Data Flows

Following formal adoption today of the EU-U.S. Privacy Shield, TRUSTe has announced a full set of solutions for companies to address the...


09 May, 2016, 08:00 ET Research Finds DAA AdChoices Icon Increases Favorability Toward Targeted Ads And Awareness Has Risen To 42%

According to newly released findings from an online study conducted by Ipsos on behalf of TRUSTe, consumer concern over online tracking for...


28 Jan, 2016, 06:00 ET Study Finds More Americans Concerned About Data Privacy Than Losing Their Income

 The TRUSTe/National Cyber Security Alliance U.S. Consumer Privacy Index reveals the extent of current consumer privacy concerns with...


28 Jan, 2016, 01:00 ET Study Finds More British Internet Users Concerned About Data Privacy Than Losing Their Income

 The TRUSTe/National Cyber Security Alliance GB Consumer Privacy Index reveals the extent of current consumer privacy concerns with noticeably...


11 Jan, 2016, 08:00 ET Majority Of Companies Still Holding Out For Safe Harbor 2.0 As EU Compliance Grace Period Ends This Month

 New research amongst companies who previously relied on the Safe Harbor framework shows that three-quarters (78%) are holding out for a new...


16 Dec, 2015, 14:42 ET EU GDPR Compliance Simplified With New Privacy Technology And Resources

 The new EU General Data Protection Regulation General Data Protection Regulation (GDPR) brings sweeping changes and tough compliance...


07 Dec, 2015, 08:00 ET Automated Technology Solutions Reduce Complexity of Privacy Compliance After EU Safe Harbor Ruling

Following the European Court of Justice ruling on October 6th which invalidated the U.S.-EU Safe Harbor framework, TRUSTe has partnered with...


05 Nov, 2015, 08:00 ET 50% Of American Businesses Aren't Aware Or Preparing For The Most Significant Data Privacy Change In 20 Years

New research out today shows that only half of U.S. based businesses are aware or preparing for the pending EU regulation on data privacy. ...


30 Sep, 2015, 12:45 ET TRUSTe and Rackspace Collaborate to Strengthen Online Privacy Compliance in Cloud Services

 Today TRUSTe, the leading data privacy management company announced a joint referral partner relationship with Rackspace the #1 managed cloud...


15 Sep, 2015, 08:00 ET TRUSTe Launches Dynamic Platform Detection Capability to Simplify Cross-Device Advertising Privacy Compliance

 Today, TRUSTe announced the addition of Dynamic Platform Detection to the TRUSTe Ads Compliance Manager. This new capability means companies...


28 Jan, 2015, 06:00 ET 45 Percent Of Americans Think Online Privacy Is More Important Than National Security

The latest edition of the annual TRUSTe Consumer Confidence Index shows that online privacy is a...


27 Jan, 2015, 06:00 ET APEC Member Economies Unanimously Approve TRUSTe's Renewal as Accountability Agent for Cross Border Privacy Rules System

 TRUSTe, the leading data privacy management company, today announced that its request for renewal as an Accountability Agent for the...


16 Jan, 2015, 08:00 ET TRUSTe Shows Commitment to Advocating Consumer Privacy with Big Presence on Data Privacy Day

 TRUSTe, the leading data privacy management company, is reinforcing its commitment to responsible data collection practices through its strong...


05 Jan, 2015, 05:00 ET 35% of Americans Now Own at Least One Smart Device other than a Phone

The Internet of Things (IoT) will remain a trending topic in 2015, as 35% of online US consumers now own at least one smart device other than a...


11 Dec, 2014, 06:00 ET Research Shows Companies Invested Millions of Dollars in Privacy in 2014

As the number of data breaches in the U.S. reached 708 in 2014, new research published today shows that companies are investing millions in privacy...


17 Nov, 2014, 14:47 ET TRUSTe Enters into Agreement with Federal Trade Commission Regarding Two Prior Business Processes

 TRUSTe today announced that it entered into an agreement with the U.S. Federal Trade Commission (FTC) that settles a complaint brought by the...


13 Nov, 2014, 08:00 ET Beta Program for TRUSTe Data Privacy Management Platform Commences at Full Capacity

 Today, TRUSTe announced that the beta program for its Data Privacy Management (DPM) Platform, the industry's first end-to-end privacy...


25 Sep, 2014, 06:00 ET Privacy Specialist Josh Harris Joins TRUSTe To Drive Expansion of Global Privacy Programs

 TRUSTe, the leading Data Privacy Management company announced today that Future of Privacy Forum Policy Director and former Department of...


18 Sep, 2014, 08:00 ET TRUSTe Launches First Comprehensive End-to-end Data Privacy Management Solution

 Today, TRUSTe announced the launch of the first comprehensive end-to-end data privacy management solution. The TRUSTe Data Privacy Management...