News from Draftfcb A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Sep 04, 2013, 12:00 ET

Fuhu, Inc., Creator Of Award-Winning Nabi Tablet, Names Draftfcb L.A. As Its Agency Of Record

 Fuhu Inc., creator of the award-winning nabi® tablet, has enlisted Draftfcb L.A. as its marketing partner, effective immediately. While...

Aug 16, 2013, 13:00 ET

ARAMARK Selects Draftfcb Chicago As First Agency-Of-Record

ARAMARK, a global leader providing innovative food, facility management and uniform services, has signed Draftfcb Chicago as its worldwide...

May 16, 2013, 13:52 ET

The Nature Conservancy in California Awards Marketing Contract to Draftfcb San Francisco

In what could be coined a natural fit, Draftfcb San Francisco has been awarded the creative account for the California arm of The Nature...

Apr 10, 2013, 13:54 ET

New Draftfcb Report Focuses On Mobile Shoppers & Shopper Behavior

 Mobile shopping has emerged as a strong cultural force worldwide and continues to have a profound impact on shopping due to shifting...

Sep 12, 2012, 11:23 ET

Draftfcb Acquires Hudson Global; Aligns It With Draftfcb Healthcare

 Draftfcb, the global marketing communications agency network that is part of the Interpublic Group (NYSE: IPG), is acquiring Hudson Global, a...

Nov 10, 2011, 13:30 ET

Laurence Boschetto Discusses Technology and Human Behavior in ROI Festival Address

Draftfcb CEO and President Laurence Boschetto delivered an impassioned speech at the 4th annual ROI Festival in Shanghai earlier today, urging...

Nov 10, 2011, 10:30 ET

Draftfcb Named "Brand Agency of the Year" at the 2011 ROI Festival in China

Draftfcb Greater China has been named Brand Agency of the Year at the 2011 ROI Festival currently underway in Shanghai. The agency won the award...

Nov 04, 2011, 16:00 ET

Laurence Boschetto to Speak at 4th Annual ROI Festival in China

Draftfcb announced today that agency CEO and President Laurence Boschetto will be one of this year's keynote speakers at the 2011 ROI Festival,...

May 16, 2011, 12:21 ET

100 Years Skincare for Life: NIVEA Makes Billion-Euro Investment in Its Biggest Global Campaign Ever

NIVEA, the largest skincare brand in the world, along with its business partner, global marketing communications agency Draftfcb, is rolling out a...

May 05, 2011, 06:00 ET

Draftfcb Acquires Blue Barracuda in the U.K.

Draftfcb announced today it has acquired Blue Barracuda in London, which provides full-service digital strategies across all aspects of digital...

Feb 11, 2011, 17:21 ET

Draftfcb Turns Up The Heat With Heat Tracker, Now Available in the App Store

With Valentine's Day approaching, expect things to heat up in your neighborhood for people looking to find where the action is thanks to Heat...

Nov 12, 2010, 16:59 ET
From Left to Right: Laurence Boschetto, CEO & President, Draftfcb; Don Zuckert, Former Chairman and CEO, Ted Bates, and Former Vice Chairman, DRAFTDIRECT; Howard Draft, Executive Chairman, Draftfcb; Rick Fizdale, Former Chairman and CEO, Leo Burnett; Michael Roth, Chairman & CEO, Interpublic Group.  (PRNewsFoto/Draftfcb)

Chicago Advertising Federation Honors Howard Draft With Silver Medal Lifetime Achievement Award

The Chicago Advertising Federation awarded Draftfcb Executive Chairman Howard Draft with the organization's Silver Medal Lifetime Achievement...

Nov 08, 2010, 11:00 ET

Draftfcb Hosts 7th In-House Supplier Diversity Fair, This Time in Chicago

On Tuesday, Nov. 9, Draftfcb will host its seventh supplier diversity vendor fair, this one to be held in the agency's Chicago offices. During this...

Nov 04, 2010, 18:48 ET

Mark Pacchini Named President Asia Pacific

Mark Pacchini has been appointed president of Draftfcb Asia Pacific (APAC), effective immediately. Pacchini will direct operations across the...

Oct 12, 2010, 17:21 ET

Howard Draft Inducted Into the Direct Marketing Association Hall of Fame

Draftfcb Executive Chairman Howard Draft was inducted into the 2010 Direct Marketing Association (DMA) Hall of Fame today alongside Rance Crain,...

Sep 30, 2010, 14:35 ET

Draftfcb Hosts 6th In-House Supplier Diversity Fair

On Oct. 1, Draftfcb will host its sixth supplier diversity vendor fair, this one to be held at the agency's New York address.  At this event,...

Sep 23, 2010, 14:16 ET
Draftfcb Executive Chairman Howard Draft has been named the first-ever Honorary Chairman of China's annual ROI Festival.  (PRNewsFoto/Draftfcb)

Howard Draft Named Honorary Chairman at China's ROI Festival

Draftfcb Executive Chairman Howard Draft has been named the first-ever Honorary Chairman of China's annual ROI Festival, now marking its third...

Sep 15, 2010, 15:21 ET
The Chicago Advertising Federation has announced that Howard Draft, executive chairman of Draftfcb, is the recipient of the 2010 Silver Medal Lifetime Achievement Award. Pictured (from left to right): Rocco Smeriglio, partner of Yahoo! and CAF board member; Howard Draft, executive chairman at Draftfcb; Randy Holloway, director, multi-media sales at The Wall Street Journal and CAF board member; and Laura Johnston, SVP, group creative director at Draftfcb Chicago and CAF board member.  (PRNewsFoto/Draftfcb)

Draftfcb Executive Chairman Howard Draft Wins Silver Medal Lifetime Achievement Award from Chicago Advertising Federation

The Chicago Advertising Federation (CAF) announced today that Draftfcb Executive Chairman Howard Draft, a 33-year and counting industry veteran,...

Aug 12, 2010, 15:14 ET

U.S. Census Bureau's Integrated Marketing Program Led by Draftfcb New York Contributes to $1.6 Billion Budget Surplus

Having achieved its goal of a 72% mail-back participation rate, coupled with strong cooperation by non-respondents with Census workers during...

Jul 01, 2010, 12:36 ET

Draftfcb Launches Institute of Decision Making

Draftfcb, one of the world's leading marketing communications agencies, announced today further steps to enhance its ability to influence consumer...