News from touchstorm A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Jul 31, 2014, 08:00 ET
Touchstorm Video Index Outdoor Activities and Adventure Sports Report Key Findings (PRNewsFoto/Touchstorm)

Touchstorm's One-Of-A-Kind Video Index Generates A Groundbreaking YouTube Report On Outdoor Activities And Adventure Sports

 Touchstorm, a technology-based services company that builds video audiences for the world's best brands, used its powerful Video Index to...

Feb 28, 2014, 13:13 ET
Touchstorm logo.  (PRNewsFoto/Touchstorm)

And The Oscar Goes To….If YouTubers Selected The Academy Award Winners, Gravity Takes Home The Statue

YouTube is a great predictor of cultural trends and content popularity, but will consumer views of film trailers and related videos on YouTube...

Jan 31, 2014, 21:00 ET
Touchstorm logo.  (PRNewsFoto/Touchstorm)

Why Views Are Not Enough To Crown The Big Game Advertising Champion

 As the world's greatest advertising event peaks Sunday night, YouTube is the real scorecard for those ads both before and after the game. But...

Dec 10, 2013, 08:00 ET
Unlike traditional content recommendation tools that use wasted space on the bottom of a publisher site to post articles and videos, veeseo embeds relevant publisher videos into the editorial mid article, which results in higher click-through rates that stay within the publisher site. veeseo is proven in Europe with some of the region's top websites, including AOL and MSN, and comes to the North American market through an exclusive partnership with Touchstorm. www.veeseo.com/us (PRNewsFoto/Touchstorm)

Publishers Finally Have an Automated Way to Match Videos to Articles, Improving Reader Experience while Doubling Video Inventory

 Publishers can finally align their video assets with their editorial text using content relevance technology from veeseo. Proven in Europe...

Oct 23, 2013, 10:05 ET
Only 74 brands rank among the top 5,000 YouTube publishers in the 'Touchstorm Video Index: Top Brands Edition'; first comprehensive analysis of brand success on the world's largest online video stage.  (PRNewsFoto/Touchstorm)

Study Shows World's Biggest Brands Are Small Fry on YouTube

 Small brands are beating the giants on the world's largest online video stage, according to the first comprehensive study of brand engagement...

Mar 12, 2013, 16:38 ET

Touchstorm Selected by AlwaysOn as an OnMedia Top 100 Winner

Touchstorm, the premier source for online video content distribution, today announced that it has been chosen by AlwaysOn as one of the OnMedia Top...

Mar 06, 2013, 12:00 ET

Touchstorm Launches Guide to Video Content Marketing

 Touchstorm, the premier source for online video distribution, today announced the launch of its Guide to Video Content Marketing. The free...

Feb 13, 2013, 15:59 ET

Touchstorm Taps Jason Krebs in Advisory Role on Go-to-Market Strategy for Hybrid Video Platform

 Touchstorm, the pioneering company that has led the movement to turn brands into publishers by developing and distributing editorial branded...

Jan 09, 2013, 09:05 ET

Touchstorm Launches First Distribution Vehicle for Hybrid Video

 Touchstorm, the premier source for online video distribution, today announced the launch of Arena, the industry's first hybrid video...

Sep 11, 2012, 09:00 ET

Touchstorm Announces July 2012 comScore Results

Touchstorm, the premier source for online video distribution and content development, today announced that the reach of its editorial distribution...

Aug 06, 2012, 09:00 ET

Touchstorm Names Board of Advisors to Manage Global Business Development and Maintain Strong Growth Trajectory

Touchstorm, the premier source for online video content distribution, has appointed an advisory board to guide strategic growth initiatives in 2012...

Jul 12, 2012, 11:40 ET
Touchstorm, the premier source for brand video content distribution (www.touchstorm.com).  (PRNewsFoto/Touchstorm)

Touchstorm Continues on a Rapid Growth Trajectory in 2012, Solidifying Its Number One Position in Brand Video Content Distribution

Touchstorm, the premier source for online video content distribution, today announced comprehensive growth results for the first half of...

Mar 22, 2012, 09:00 ET

Touchstorm Delivers Premium Editorial Content to Brightcove Video Cloud Customers

 Touchstorm, the premier source for editorial video distribution and content development, today announced that its library of Howdini-branded...

Mar 01, 2012, 09:00 ET

Howdini Expands Internationally to Deliver Global Scale

Touchstorm, the premier source for online video distribution and content development, today announced that its Howdini-branded informational video...

Feb 15, 2012, 09:00 ET

Touchstorm Reports a Banner Year in 2011, Adding 6.1 Million Potential Viewers to Its Editorial Distribution Network

 Touchstorm, the premier source for online video distribution and content development, today announced that the potential reach of its...

Sep 26, 2011, 09:00 ET

TouchStorm Announces August 2011 comScore Results

TouchStorm, the premier source for online video distribution and content development, today announced that the reach of its editorial distribution...

Aug 30, 2011, 09:00 ET
TouchStorm Logo.  (PRNewsFoto/TouchStorm)

TouchStorm Announces July 2011 comScore Results

TouchStorm, the premier source for online video distribution and content development, today announced that the potential reach of its editorial...

Jul 20, 2011, 13:30 ET

TouchStorm Announces June 2011 comScore Results

TouchStorm, the premier source for online video distribution and content development, today announced that the reach of its editorial distribution...

Jul 08, 2011, 10:56 ET

Stacey Ross Joins TouchStorm to Lead Editorial Expansion

TouchStorm, the premier source for online video distribution and content development, today announced the appointment of Stacey Ross as Group...

Jul 04, 2011, 11:50 ET

Stacey Ross Joins TouchStorm to Lead Editorial Expansion

TouchStorm, the premier source for online video distribution and content development, today announced the appointment of Stacey Ross as Group...